Your Corporate Partnerships engine,
built by someone who has built it three times.
A reference partner to power Graziadio's Executive Education and Corporate Alliances strategy — with learning transfer at the core, end-to-end corporate universities, HR transformation (TalentOS), Human × AI integration, and high-performance teams & communities of excellence.
Former HR & L&D Director — multinational corporations
Confidential — First Draft
The greatest workforce transformation in a century is happening now — and in your backyard.
AI is redefining every profession. Hybrid work has broken the old models of connection and learning. Companies don't need more courses — they need partners who transform how their people work, learn and perform.
of core job skills will change by 2030
Every HR department is being forced to rebuild around skills, not job titles.
unsolved problem in Executive Education
Learning that never transfers to the job. Companies are demanding measurable application, not attendance.
a corporate market in full reinvention
From health systems to tech and entertainment, Southern California companies are urgently reskilling for the AI era.
a new chapter at Graziadio
New leadership with a mandate to revitalize the business school and its executive programs. The window is open.
Pepperdine's corporate vision — as we understand it.
A bold plan is taking shape at Graziadio. We have listened carefully, and we believe in it.
A Corporate Alliances Office
A dedicated corporate department: fixed alliances, tailored in-company solutions, partnerships with consulting firms, region-specific agreements.
Fast executive formats
5-day intensive programs (Executive Leadership Essentials), online MBA formats, out-campus delivery, curricular innovation.
Corporate benefits engine
Scholarships, flexible admissions, fast processes and employee access — a clear value package for partner companies.
Foundations of consultancy
Executive training and committees that seed a future advisory practice for corporate partners.
One university, many schools
Graziadio integrated with Health Sciences, GSEP (education, happiness & science) and Caruso Law (sustainability & regulation).
Detectable ROI
Research and programs with direct, measurable impact — return on every dollar invested.
You cannot hire this from a generic consultancy.
Consulting firms sell frameworks. Faculty design curriculum. But building a university's corporate partnerships engine — value propositions, in-company portfolios, sponsorships, corporate universities, HR-level relationships — requires someone who has done it inside universities and bought it as a corporate client.
Fernando Fermosell — both sides of the table.
Three university corporate-area directorships. Corporate HR and L&D leadership in multinationals. Programs and partnerships with global companies.
Inside the university
Director, Corporate Area / Corporate Partnerships
• Universidad Europea de Madrid — corporate value propositions, executive & in-company portfolio, partner-company programs.
• IEDE Business School — executive education offering, sponsorships and corporate agreements.
• ENAE Business School — corporate alliances, in-company programs and regional partner network.
Inside the corporation
HR Director & Learning/Development Director — multinational corporations
• Designed and purchased executive education from the client side — knows exactly what CHROs pay for.
• Corporate programs and collaboration with IBM, Vodafone, Universitas Telefónica and others — including one of the world's most admired corporate universities.
• Doctoral-level work on learning transfer — the methodological core of everything JF2 builds.
Five pillars no consulting firm can offer together.
Learning Transfer at the core
Every program engineered for on-the-job application — with the LTMS (Learning Transfer Management System) and a dedicated transfer coach. Elite-sport transfer science applied to executives.
Corporate Universities, end to end
Real experience designing and deploying complete corporate universities — from strategy to platform to faculty — productized and ready to carry Pepperdine certification.
HR transformation · TalentOS
A complete system to transform HR departments for the AI era: a Human × AI map for every HR profession, training waves with cost and dates, and a working platform.
Human × AI workforce revolution
AI is the copilot; the person is the commander. Internal AI ambassadors, department-level consulting, and programs that maximize human value from end to end.
High-performance teams & communities
Elite-sport methodology to build high-performance teams and communities of excellence — multidimensional coaching, experiential programs, wellbeing and connection against hybrid isolation.
TalentOS — the HR operating system for the AI era.
Already built. Already working. The door-opener into every company's CHRO — and the seed of Graziadio's corporate consultancy.
Human × AI map, profession by profession
For every HR role: what the person does, what the machine does, and how to train the team to lead the change. AI as copilot, the person as commander.
Training waves with cost & dates
Competencies, KPIs, mapped AI tools and a phased upskilling plan per company — budgeted and scheduled. Detectable ROI by design.
Already aimed at LA companies
Working analyses prepared for Southern California employers — City of Hope, ServiceTitan, Snap — plus a live outreach pipeline of California corporations.
Three levels — from a first win to a structural alliance.
Executive Leadership Essentials — Transfer Edition
A 5-day Graziadio intensive re-engineered with the JF2 transfer system: pre-work → intensive week → 90 days of LTMS coaching and measurement. First cohorts drawn from JF2's California corporate pipeline. A fast, visible win for the new dean.
Corporate Area as a Service
JF2 co-builds the Corporate Alliances Office: corporate value proposition, in-company catalog, agreements & sponsorship model, TalentOS-led CHRO outreach. The complete playbook from three university corporate-area directorships, applied to Graziadio.
Corporate Universities powered by Pepperdine
JF2 designs and deploys complete corporate universities for partner companies — with Pepperdine as the academic certifying institution. Recurring multi-year revenue for Graziadio, with no added structural cost.
Every element of your strategy, answered.
| Pepperdine's plan | JF2 delivers |
|---|---|
| Corporate Alliances Office / corporate department | Co-design by someone who has directed this function in three institutions |
| Tailored in-company solutions & consulting partnerships | Proven in-company portfolio + TalentOS + turnkey corporate universities |
| Fast formats — 5-day Executive Leadership Essentials | Transfer-engineered intensives: 5 days becomes 90 days of measured impact |
| Scholarships, flexible admissions, employee access | Packaged into every corporate agreement JF2 brings, negotiated at CHRO level |
| GSEP — education, happiness & science · Health Sciences | Multidimensional coaching hub, wellbeing & performance programs, applied research on transfer |
| Women's Leadership Signature | Joint edition with experiential high-performance and community components |
| Out-campus & regional strategy (Malibu – West LA) | Delivery at company sites and JF2 venues across the LA region |
| Detectable ROI on programs and research | Transfer measurement built into every program — application data, not attendance data |
Already built and operating — not a concept deck.
TalentOS
Live platform: Human × AI map of HR professions, competencies & KPIs, training waves with cost and dates, company-specific analyses (City of Hope, ServiceTitan, Snap).
Premier Corporate Academies
Working corporate-university platform (bilingual, multi-company) implementing the Ultimate Corporate University model end to end.
NEXUM Leadership
Leadership development program and platform built on transfer methodology and multidimensional coaching.
Human Edge LA
AI + Leadership executive event platform designed for the Los Angeles corporate market.
California corporate & university pipeline
Active 2026 outreach across Southern California universities and employers — relationships and materials already in motion.
Transfer methodology
Doctoral-grounded LTMS: pre/post measurement, transfer coaching, application KPIs — the engine inside every offering above.
A de-risked path to a flagship partnership.
Co-design
Working sessions with Exec Ed leadership. Define the Transfer Edition pilot, certification framework and revenue model. Select 1–2 launch companies from the JF2 pipeline.
Pilot cohort
First 5-day Executive Leadership Essentials — Transfer Edition. Graziadio certifies; JF2 delivers the transfer system and coaching.
Measure & publish
90-day transfer results: application KPIs, ROI report, joint case study. TalentOS engagements opened with 2–3 LA companies.
Scale decision
Level 2 agreement: Corporate Area as a Service and the first corporate-university opportunity, powered by Pepperdine.
One 90-minute working session
to co-define the pilot.
We bring the transfer methodology, TalentOS live demo, the corporate-area playbook and candidate launch companies. You bring your vision for Graziadio Executive Education. We leave with a pilot scoped.
ffermosell@jf2academy.com